About
Our company
Since 2008, Asiaction has helped companies with their purchasing in China, combining local expertise with international quality standards. Based in Guangzhou and France, we secure every step of your supply chain, from sourcing reliable suppliers to factory audits, product inspection and logistics, with an approach built on trust, high standards and transparency.
We secure and facilitate your purchasing projects in China.
Who we are
Who is Asiaction?
Asiaction is a China sourcing and quality-control partner for companies that buy in volume. We find and verify factories, follow production, inspect goods before they ship and manage transport from China and the rest of Asia. Our team works from Guangzhou and Bordeaux, and our managers are French.
We have been sourcing in China since 2008. Asiaction Limited was registered in Hong Kong in 2010. Since then we have handled more than 3,200 projects and built a network of more than 6,500 partner factories.
Have you heard?
We publish tips and tricks on buying in China on our LinkedIn page.
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OUR PILLARS
- Control of Purchasing Process
- All Purchasing Projects
- Expert & pilot of the Purchasing Process in Asia
Our services
What does Asiaction do for you?
We act as your purchasing office in China. You can use the full service or only the steps you need.
- Sourcing study: we contact many suppliers, screen out those that fail our checks, and give you a shortlist of 3 to 5 qualified factories.
- Supplier audit: legal status, registration, production capacity and legal records, off-site and on site.
- Prototyping: we follow samples and prototypes until they match your specifications.
- Order management: we follow production through to delivery and keep you informed.
- Product inspection: inspections at each stage of production, with reports including photos, videos and the inspector’s comments.
- Shipping management: sea, rail and air freight, and consolidation.
- Client portal: production schedules, inspection reports, container tracking, quotations, supplier catalogues and invoices in one place.
Importing from China
becomes possible !
Reduce your risk
- Our experts assist you at every stage
- Total commitment to the success of your projects
- Our secure processes avoid high-risk situations
Lower your costs
- Control of all costs in China
- Your brand image gets stronger
Our clients
Who do we work with?
We work with companies that place large, recurring or project-based orders, usually by the container:
- importers and distributors in French overseas territories and island markets, who need one partner from the factory to their port;
- furniture and home retailers that develop their own ranges;
- industrial companies and purchasing intermediaries that buy for their plants or their own clients;
- event, rental and hospitality companies that furnish projects on a deadline.
We are not the right partner for individuals, very small orders or one-off small purchases. See our client cases.
Our model
How is Asiaction paid?
Our fee is paid by you, the client, never by the supplier. You pay the factory price plus our fee, and we take no commission from factories. This keeps us on your side when we negotiate, inspect or refuse a shipment.
How do we protect your payments?
Payments to the factory can go through Asiaction. The deposit is usually 30 to 50% at order, and the balance is released only after the final inspection, before loading. We inspect every production we follow, by default with AQL sampling (Level II: 0 critical, 2.5 major, 4.0 minor). For lab tests, we work with SGS, Intertek and Bureau Veritas.
Already have suppliers?
We can work with your existing factories. We start with an investigation and an audit of the supplier, then follow and inspect your orders.
Our locations
One foot in China - one foot in Europe
Your operations supported by legally registered local entities
Asiaction Guangzhou
Operations office
Registration: 91440101MA59A2QQ2Y
Unit 1613, South Tower
Guangzhou World Trade Center
371-375 Huanshi Road East
Guangzhou Guangdong 510095
CHINA
Asiaction Hong Kong
Company (Asiaction Limited)
Registration: 53194218
Unit 2A, 17/F, Glenealy Tower, No.1 Glenealy, Central
Hong Kong 999077
CHINA
Asiaction Paris
Registered address
Registration: 88316026900014
34 Avenue des Champs-Élysées
75008 Paris
FRANCE
Asiaction Bordeaux
Commercial office
Registration: 88316026900022
8 Place Saint-Christoly
33000 Bordeaux
FRANCE
Christophe Dantzer, Director China · Aurélien Hivonnet, Director Europe
Our values
A company driven by a vision
Cooperation
We work alongside you, sharing and listening, to build a lasting and effective partnership.
Ethics
We act with sincerity, transparency and respect, because your trust is essential to the success of every project.
Commitment
We bring reliability, expertise and perseverance to secure your supplies and deliver consistent results.
Photos of our teams
Operations team in Guangzhou
Photos of our teams
Commercial team in Bordeaux
Photos of our teams
Quality team partout in China
Our inspectors cover the whole of China
Frequently asked questions about Asiaction
Is Asiaction a sourcing agent or a trading company?
Neither in the usual sense. Asiaction is a purchasing office that works for the buyer. You buy directly from the factory at the factory price, and you pay our fee separately. We never take commissions from suppliers.
Where is Asiaction based?
Our operations office is in Guangzhou, China, in the World Trade Center, and our commercial office is in Bordeaux, France. Asiaction Limited is registered in Hong Kong. Our inspectors travel across China.
How long has Asiaction been sourcing in China?
Since 2008. Asiaction Limited was registered in Hong Kong in 2010. We have handled more than 3,200 projects with a network of more than 6,500 partner factories.
What kind of companies does Asiaction work with?
Companies with large, recurring or project orders: importers and distributors (including in French overseas territories and island markets), furniture and home retailers, industrial companies, purchasing intermediaries, and event and hospitality businesses. We do not take small one-off orders or private buyers.
Can Asiaction work with my current Chinese supplier?
Yes. We start with an investigation and an audit of the supplier. If it passes, we can follow production, inspect each order and manage shipping.
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